Beauty Industry West Upcoming January Monthly Luncheon Meeting has been rescheduled for Meeting Jan 11, 2012. The group will gather at the Crowne Plaza Hotel, at the Los Angeles Airport, at 5985 W. Century Blvd., Los Angeles, CA at 11:30 AM. Alisa Marie Beyer, an entrepreneur who has built and sold three companies and is now the Founder and Creative Director of The Beauty Company, (TBC) a global beauty consulting firm, is the featured guest.

The topic of the meeting is: 2012 Pink Report?: Using “Emotional Science’ to segment the US Beauty Consumer. The report uses ‘emotional science’ to introduce the five key beauty consumers (The Diva, The All-American, The Classic, The Minimalist, The Bewildered) in a fresh way. Attendees will learn who she is, understand how to engage her throughout her decision making process, discover what role beauty plays in her life, and illuminate her beauty blind spots. For more information and online registration: see http://www.beautyindustrywest.org/